The AIM Center for Shot Development was born out of Roger Galo’s genuine passion to restore integrity and accuracy to shooting, considered to be the “essence of the game.” Most of you reading this realize shooting percentages from all areas from high school through the professional ranks are declining and have been for quite some time, male and female.  Considered by many at the high school and collegiate and professional level, evident in the NBA’s interest in him, to possess a very accurate shot (51.4%).   He felt as qualified as anyone to, at least delve into it, much like anyone would delve into a hobby.  Unaware of the eventual magnitude and significance any of it would really ever have, Galo, began an exciting, albeit casual, journey in his 40’s trying to understand how such an advanced, athletically superior, conditioned and trained athlete playing basketball could do nearly everything better on a basketball court than his or her predecessor except…. shoot.  

In the early stages of his ambitious endeavor, a former high school teammate of Roger’s, now a vice president with a company in Minnesota, Dan Salem, aware of this uniquel undertaking, called him to share an excerpt he had come across while reading an upper level management book.  The book described a relationship that had been forged by two highly respected businessmen in American history.  Mr. Joseph Wharton, founder of the Wharton Business School and Bethlehem Steel and Mr. Frederick Winslow Taylor whom had earned the title of the “prophet of efficiency.”   Mr. Taylor was hired to assist him in decisions pertaining to how  to make improvements in his businesses.  Mr. Taylor said, “however simple a task may seem, you need to study it systematically to determine “the one best way to do it.”    He went on to say, “never assume that the best way to do something is
the way it has always been done.”  That valuable, insightful and inspiring piece of information served as further motivation to Roger to continue seeking out answers.  He continued to devote all of his resources and efforts to painstakingly and meticulously dissecting and studying the technique(s) of basketball shooting which ultimately led to the founding of the AIM Center for Shot Development.

As the journey continued, so did the amount of time and attention it demanded.  Documentation increased, shooting instructors were interviewed, shooters, good
and bad were analyzed, studied and interpreted.  More interviews followed, having escalated   now to include professors from nearby universities equipped with kinesiology and sports departments.  Along the way he began experimenting and altering his shot relative to some
of the findings and discoveries as well as a higher level of understanding of mechanics and anatomy and the role mathematics could play ultimately in the design of a new, superior way to shoot.  During this period astonishing improvement was taking place within his own  mechanics and accuracy of his shot.  Fascinating, he had never expected the changes to occur  at such a rapid pace.  Afterall, he had devoted thousands of hours and millions of shots over the span of 35 years making his shooting technique as good as it was and now, many years later, was seeing and experiencing exponential improvement with little effort, time and repetition.  Amazing!  Proudly and confidently, he acknowledges that he may have discovered and developed the “closest thing to the Holy Grail” when it comes to shooting a basketball that exists anywhere in the world today.  He goes on to say, ”I know it’s a strong statement but after all of this work, research, time, money and effort I’ve devoted to it I honestly believe I’ve earned the right to finally be able to say it publicly.”   From it all, the AIM Center for Shot Development was born in Philadelphia, PA where they are developing “shot-makers not just shooters.   The difference?  “Shooters take shots, shot-makers make ‘em.” 

The AIM Center started from the compilation of careful, exacting analysis, research, study, experimentation, teaching, training and a new, alternative shot-making philosophy which began to emerge while incorporating principles from mathematics and science. 
At the AIM Center we develop SHOT MAKERS…not shooters!